Full Job Description
Position: Digital Content Strategist
Company: Amazon
Location: New Haven, Indiana
About Amazon:
At Amazon, we strive to be Earth’s most customer-centric company where customers can find and discover anything they might want to buy online. We also launch new products and services that empower individuals and businesses to create their own success. Our New Haven office is a strategically pivotal location that fuels our innovation and operational excellence.
Job Overview:
We are on the lookout for a highly motivated and creative Digital Content Strategist to join our dynamic marketing team in New Haven. This role demands a strategic thinker who is ready to marry content creation with a robust understanding of digital marketing and analytics. As a part of Amazon, you will have the opportunity to make a significant impact on our brand, engage our customers, and ensure our content reaches its optimized potential.
Key Responsibilities:
- Develop and execute multi-channel content strategies that align with our marketing objectives and brand voice.
- Lead content creation efforts across blogs, social media platforms, email newsletters, and website copy to enhance customer engagement.
- Analyze audience insights and content performance metrics, using data to inform future content strategies and enhance usability and SEO.
- Collaborate with cross-functional teams, including product development, sales, and external partners, to deliver cohesive marketing campaigns.
- Stay updated with industry trends, emerging technologies, and best practices in content marketing, SEO, and digital storytelling.
- Proofread and edit content to ensure clarity, accuracy, and alignment with brand guidelines.
- Professional development: Monitor, measure, and report on the effectiveness of content initiatives, recommending adjustments as necessary.
What We’re Looking For:
To be successful in this role as a Digital Content Strategist, you should possess the following qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of proven experience in digital content strategy and execution.
- Exceptional writing, editing, and storytelling skills.
- Solid understanding of SEO principles, keyword research, and performance marketing.
- Proficiency in content management systems (e.g., WordPress) and analytics tools (e.g., Google Analytics, SEMrush).
- Strong project management skills, with an ability to manage multiple tasks and deadlines.
- Creative, analytical, and detail-oriented mindset.
- Experience with digital paid media campaigns and social media strategy is preferred.
Why Join Amazon?
As part of our dedicated team, you will not only be contributing to a globally recognized brand but will also enjoy numerous benefits:
- Competitive salary with performance-based bonuses.
- Comprehensive health benefits package including medical, dental, and vision care.
- 401(k) plan with company matching to secure your future.
- Work-life balance, allowing you to thrive both personally and professionally.
- Opportunity for career advancement within a culture of continued learning and innovation.
- Access to Amazon employee discounts and perks.
How to Apply:
If you are passionate about digital content and eager to drive innovation within one of the most influential companies in the world, we encourage you to apply! Please submit your resume and a cover letter detailing your relevant experience and how you can contribute to the team as a Digital Content Strategist at Amazon in New Haven. We appreciate the interest of all applicants; however, only those selected for an interview will be contacted.
Equal Opportunity Employer:
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, disability, or veteran status.
Join us at Amazon and be part of a team that delights users every day! We look forward to receiving your application!